A game-based campagne is a powerfull instrument for the interactive experience of a brand or message.
MAD translates the brand or complex message to an insightful, sparkling and valuable experience for our customers. This way we create a high quality engagement for users and with that value for our clients.
Serious games and Gamification are efficient tools for learning and training various skills and realizing behavioral change. Simulation, storytelling and gameplay are used as important ingredients.
MAD advises, designs and develops. Our clients are important knowledgepartners during this process.
Gamification and Serious games are being used by organisations for changemanagement, business process innovation and training.
MAD multimedia advises on Gamification of (core) processes within organizations, HR issues, strategy formation, innovation and sustainability. MAD organizes in-company masterclasses about Gamification and Applied Games for larger organizations.