Serious Games & Gamification

Strategy|Concept|Creation

Communication
Communication

A game-based campaign is a powerful instrument for the interactive experience of a brand or message.

Learning
Learning

Serious games and Gamification are efficient tools for learning and training various skills and realizing behavioral change.

Business
Business

Gamification and Applied games are being used by organisations for changemanagement, businessinnovation, processinnovation and training.

Technology
Technology

MAD develops for desktop and mobile platforms, for Web & App. From browser-based HTML5 to native Apps (iOS and Android).



Latest News

April 16, 2018

GPAL staat van van dinsdag 17 t/m donderdag 19 april op de vakbeurs Maintenance Gorinchem in Evenementenhal Gorinchem. Wij nodigen u van harte uit om stand H08 te komen bezoeken!

 

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April 6, 2018

Leren op de werkvloer met GPAL! Naast het ontwikkelen van (serious) games focust MAD zich de laatste jaren vooral op innoveren in leren met o.a. haar eigen product GPAL. Deze ontwikkelingen gaan niet ongemerkt voorbij in het Groningse!

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testimonials

  • We found the overall process and cooperation during the development of the game very pleasant and very constructive. The high level of flexibility and constructive thinking during the development phase is an important factor to choose MAD multimedia again as a partner for future projects.

    Gerrit Doeser - Supervisor of schooling FIOD
  • MAD and gaming in de zorg (EduGidz) were pioneers in educational digital treatment of patients in home care, psychiatry and the UMCG. After 10 years of digital treating the EduGidz project has come to an end - Game Over! however there is no end to the pleasant and creative cooperation with MAD multimedia, the UMCG gladly continues to use their expertise!

    Gerard Meurs - E-learning developer UMCGroningen
  • MAD multimedia is a game studio with professionals operating at the cutting edge of creativity, technology and communication. MAD thinks strategically and designs and develops effective game based applications with impressive results.

    Jouke Jongsma - Program Manager ANWB Mobiel

A selection of our clients